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Crisis Communications 102: What to Say and How to Say It

(2 day ago) When a crisis hits, it’s important to arm yourself with an all-purpose response, or “holding statement,” to get you through the initial inquiries from panicked customers or probing journalists who begin kamikaze-calling your team. A simple, generic statement will help reassure your various stakeholders that you are aware of, and

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6 top tips for writing a crisis statement

(2 day ago) For example, a CEO can create a dedicated team – a group of employees who constantly work on preventing dramatic events by planning out the different outcomes and their response situations. Whatever the crisis, an official issued statement is something they all have in common.

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How to write a good crisis holding statement - Media First

(2 day ago) If the crisis has been triggered by an accident, highlight the safety protocols you have in place and your previously good record. This was a regular message put forward by Merlin Entertainment when managing the media following a serious crash on a rollercoaster at Alton Towers. Examples . Use examples to support the message you want to get across.

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(3 day ago) EXAMPLE CRISIS STATEMENTS MEDIA STATEMENT An incident occurred this morning that affected students who attend school on the Coltsville campus and the Learning Corridor campus. During the morning commute, CREC received a threat toward the CREC Two Rivers Magnet High School from an unidentified individual.

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Be Prepared: Create Holding Statements Before a Crisis

(3 day ago) One tool in the crisis communications plan that you can prepare in advance and keep in your pocket is the “holding statement,” the first statement you share with the press during a crisis. A holding statement is a prepared response, derived from a thoughtfully crafted template, that allows you to respond quickly to press inquiries even when

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Six sample holding statements for crisis communications

(6 day ago) At a recent meeting with a media training client we discussed crisis planning, and particularly the benefits of having a robust crisis communications strategy, with sample holding statements written and ready to go.. This client had recently experienced a crisis. One of the key lessons she learned was the importance of establishing in advance a crisis committee to take responsibility for

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5 Great Crisis Communication Examples

(2 day ago) The way J&J dealt with this situation, putting the customer first, is widely regarded as one of the best examples of crisis management in history. HSBC ATM issues HSBC is one of the most popular banks in the UK, however it left its customers a little annoyed after a technical fault.

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Crisis Communications: Preparing your holding statement

(4 day ago) A holding statement is a brief account of what the company knows and what actions it is taking in the face of the crisis at hand. The only way to ensure your Public Relations team can act with both speed and credibility is to prepare a holding statement in advance, with blanks to fill in the details of the incident.

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