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The art of the holding statement | Hubbell Communications

One examples of a good holding statement by an organization facing a crisis came from Disney CEO Bob Iger in 2016, the day after a young child was attacked and killed by an alligator at the Walt Disney Resort in Orlando. Iger issued the following holding statement that showed compassion, without legally implicating his company:


Crisis communications: sample holding statements - https

Crisis communications: sample holding statements. by Ann Wright, April 14, 2015. At a recent meeting with a media training client we discussed planning for crises, and particularly the benefits of having a robust crisis communications strategy with agreed emergency procedures in place.


How to Draft a Holding Statement for the Media | Bizfluent

A company's public relations department can provide the media with an initial holding statement that sets forth the basic facts about the incident and lets people know that you are dealing with the situation. The media holding statement must be carefully written in clear and concise language.


Crisis Communications 102: What to Say and How to Say It

Then, once you’ve gathered the who, what, where, why, and how, draft a more comprehensive statement, which will replace your holding statement. This should address what happened, when it happened, and include an update on the status of the issue. For example:


Crucial parts of holding statements in crisis PR - PR

Being explicit in your holding statement about when and where journalists can expect further information will reduce the number of incoming enquiries you will receive. Here is an example of a holding statement that brings all these elements together:


Holding Statement for Media Template | Demand Metric

Our Media Holding Statement is a helpful tool when a communications crisis occurs in your organization. This official statement gives your organizations initial information about an incident or crisis including basic facts and lets people know that your organization is currently dealing with the incident.


How to write a good crisis holding statement - Media First

Setting out in your holding statement when and where journalists can expect further information will reduce the number of incoming enquiries you will receive. So let’s pull this together into an example holding statement, for instance, in response to a fire at a business.


Communicating a Breach: Best Practices and Examples

Communicating a Breach: Best Practices and Examples . Overview of Current Landscape . A sample of what a press statement or other material might look like . Phase 1: Prior to a Breach •Develop a holding statement to use with press focused on it being under investigation


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