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2019 In-House Creative Industry Report

For nearly a decade, creative leaders have used our annual benchmarking report to help validate their strategies, shape their direction, and manage in-house teams more effectively. This year you can rely on the insights of over 425 leaders, from all sizes of companies and scores of industries, to stay in step with current trends and issues.

http://www.creativeindustryreport.com/

In-House Creative :: Graphic Design, Marketing, etc.

In-House: What We're All About. In-House Creative is both a full-service graphic design studio and creative services firm that operates on the simple principle of providing the highest quality creative, design and production services to our clients.

http://www.inhousecreative.net/about.html

Ten Value Propositions for In-house Creative Departments

Cella is the leading management consultancy and workforce solutions provider for in-house agencies and creative teams. We optimize creative operations through an end-to-end suite of managed services, consulting and training solutions.

http://www.cellaconsulting.com/blog/ten-value-propositions-for-in-house-creative-departments/

6 Reasons Marketing Is Moving In-House

6 Reasons Marketing Is Moving In-House. Mark W. Schaefer; July 30, 2015 you make a pitch, win a deal, execute the creative, provide a report and start over. This must be kept in-house. 6.

https://hbr.org/2015/07/6-reasons-marketing-is-moving-in-house

The In-House Creative Director - Blog - cellaconsulting.com

Cella Senior Consultant Cyndi Urbano is a former in-house creative leader offering deep expertise in financial analysis and modeling, organizational design and process re-engineering. She has managed in-house departments of more than 100 creatives and has consulted for creative organizations across various industries with teams as few as 10 employees to as many as 400-plus team members.

https://www.cellaconsulting.com/blog/the-in-house-creative-director/

The In-House Advertising Agency Model

There are many in-house advertising agencies in America, and around the world. Many are simply called "the creative department" in that corporation, but some have their own branding, name, and identity. Here are some of the biggest:

https://www.thebalancecareers.com/the-in-house-advertising-agency-model-38544

The Creative Department of an Advertising Agency

Everything from print ads and direct mail, to broadcast ads, websites, social media, and guerrilla campaigns are conceived here. Without the creative department, there is no agency. In fact, many people consider the creative department to be the engine of the machine, although, without the other departments to support it, there would be no work anyway.

https://www.thebalancecareers.com/the-creative-department-of-an-advertising-agency-38498

Creative department | business | Britannica.com

The creative department is where advertisements are conceived, developed, and produced. Artists, writers, and producers work together to craft a message that meets agency and client objectives. In this department, slogans, jingles, and logos are developed. The research department gathers and processes data about the target… Read More

https://www.britannica.com/topic/creative-department

Everything You Must Know About In-House Marketing

This way, you can take the first step of building an in-house marketing team of experts while getting support from an experienced agency. You don’t have the budget to employ a complete marketing team yet. You should consider the mixed way if you want to build your in-house marketing department but don’t have the budget to employ a full team

https://filestage.io/blog/in-house-marketing/

The Pros and Cons of In-House Graphic Design - Skyje

Graphic Design In-House. Working as a graphic designer in-house means that you are working for one company and working in the office of that company. This means that your co-workers will be your typical business department workers such as accountants, marketing professionals, IT staff, and salesmen and saleswomen.

https://skyje.com/in-house-graphic-design/

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